In a word, Yes. Website redesigns do affect SEO. Losing ranking is often the biggest fear surrounding a website redesign, and this concern is valid. If your website redesign is not done correctly then you could see you website disappear overnight. However, if you do it right, a website redesign will have you ranking better and […]
So in the past month, we’ve had 4 clients come to us to fix problems with their site. In 3 of the cases the root of the problem was a WordPress template that they had purchased. In all 3 of these cases, the total cost exceeded what it would have cost for them to hire […]
#1 If the entire conversation is about keywords, run! It’s less about keywords, or keyword optimization, yes, keywords are somewhat important, but it’s quality content that is more important. Good content will lead to better rankings without having to try to game the system. It will also lead to more conversions. If you can fit […]
Many of today’s About Us pages maintain an uninspired, unoriginal existence. Most of them follow a cookie-cutter form that does little or nothing to help the customer OR your business.The proof of this inefficiency of About Us pages is in the numbers. Statistics demonstrate that About Us pages often account for less than 2% of […]
Are you thinking about redesigning your website? Redesigning a website can be an expensive endeavour and can be disastrous if not done for the right reasons, or with the proper research. A great example of that would be some of the updates that Facebook has made in the past. While many of their redesigns had […]
The title may sound extremist, and if your website is doing well, and has a good conversion rate, then feel free to ignore this as it probably doesn’t apply to you. If your website is not bringing you any business however, spending money on paid advertising like Adwords can be one of the biggest mistakes […]
One of the most overlooked and neglected parts of many small and medium sized business’ websites is content. Content is what is going to sell your visitors on your product and/or service. Normally we recommend to clients that they use the services of a professional copywriter. A good copywriter will be able to produce text […]
As we’ve mentioned in a previous post, mobile traffic is increasing. From what we’ve seen, well over 30% of traffic (and increasing) hitting the sites we manage comes from a mobile device. Since Adobe has killed off mobile flash, most of these mobile devices aren’t running flash. So what does this mean for you? If […]
Having too many leads is a very enviable position to be in. It is a sign that your company has made it, and you don’t have to worry too much about your revenue flow. It can also be a burden having to respond to all the leads, especially if there are a large number of […]
So it’s time to update your business’s website and you, like most businesses, have a fairly tight budget. The big question is how do you allocate that budget? Content is King, all hail the king There is a lot that goes into building great websites, but one of the most important things is content. Great […]